Unilever is hiring an experienced Senior CMI Executive - PDC at their Mumbai locati
SANDEEP KUMAR | Jul 9, 2023 |
Unilever Hiring Experienced Senior CMI Executive – PDC
Unilever is hiring an experienced Senior CMI Executive – PDC at their Mumbai location. The PDC Insights Analyst will be part of the South Asia PDC team, and will be responsible for analyzing a wide range of data to help inform marketing, brand, and business strategies They will ensure that internal briefs are translated into analytical projects and will be responsible for ensuring the analysis is relevant for their specific category or market.
They will be comfortable using a wide range of analytical tools to help with their analysis and be familiar with both digital data such as social, search, reviews, and web analytics right through to traditional business data such as penetration and brand equity. The individual will be responsible for providing quantitative and qualitative analysis and insight on PDC projects. As such they need to be comfortable working on their analytics projects and also be able to work with specialist experts on larger, more complex briefs.
The complete details of this job are as follows:
The Ideal Candidate should be able to:
Translate internal briefs into analytical projects (including refining the initial brief and asking the ‘right questions, working through potential hypotheses, and storyboarding the output)
Conduct analysis using in-house analytics tools, and be comfortable analyzing a range of social media and business data
Building and testing basic queries on in-house social media and search data tools
Building and maintaining dashboards for internal customers using internal visualization tools
Provide qualitative and quantitative analysis and insight to inform business strategy, marketing and brand strategies, digital marketing content and strategy, communications, and new product development
Synthesising data and analysis into impactful, action-orientated reports for internal stakeholders
Able to communicate the key findings and insight to senior stakeholders and peers both conversationally and in a formal presentation style
Maintain knowledge of previous analysis to avoid duplication and to share learnings from relevant past projects
Maintain a catalog of previous requests/projects and own the central database of case studies/outputs
Proactively flags any workloads issues or problems to the PDC Lead and identifies opportunities for new types of work based on category priorities and demand
Updates workflow trackers and uploads briefs & deliverables on required portals (Wrike and PeopleWorld)
Experience in an analytical role and providing insight and recommendations based on analysis
Some experience in using analytical tools
Experience in “insight generation” and “storytelling” in a corporate context, and crafting clear, compelling messaging
Preference for data modeling or query-building experience
Disclaimer: The Recruitment Information provided above is for informational purposes only. The above Recruitment Information has been taken from the official site of the Organisation. We do not provide any Recruitment guarantee. Recruitment is to be done as per the official recruitment process of the company or organization posted the recruitment Vacancy. We don’t charge any fee for providing this Job Information. Neither the Author nor Studycafe and its Affiliates accepts any liabilities for any loss or damage of any kind arising out of any information in this article nor for any actions taken in reliance thereon.
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