JioFinance announces ITR Filing for Rs 24, Income Tax Notice Management for Rs 999: CAs warn repercussion:

JioFinance announces ITR Filing for Rs 24, Income Tax Notice Management for Rs 999: CAs warn repercussion JioFinance Services App on Monday has announced, Income Tax Return Filing Services for Rs. 24 amid Income Tax Return (ITR) Filing season of Financial Year 2024-25. The Company said that the taxpayers can take assistance of JioFinance App for filing their returns as it has launched planning and filing module on its platform. The Module is divided in two parts, one is do it yourself (DIY) filing for Rs. 24 and other is Expert guided filing for Rs. 999. What's Included in do it yourself (DIY) filing:

• Easy self-filing with step-by-step guidance
• Smart tax suggestions based on your income type (Salary, House property, Capital Gains, Crypto, F&O)
• Personalised computation & filing
• Automatically fetch Form 26AS, AIS, and pre-filled data from the ITD portal
• Expert review option is add on
• Notice Management is not included by default

What's Included in Assisted Filing:

• Everything in DIY
• Dedicated tax expert support
• Personalised computation & filing
• End-to-end document handling and planning support
• Filing for NRI, Capital Gains, Crypto, F&O, ESOPs, and more
• FREE Notice Management

Jio has guranteed that if taxpayer receive's a tax notice and the return was filed through Jio, their team will handle response filing at no extra charge. CA community has warned repercussion of this. CA Himank Singla writes "As a Chartered Accountant, I strongly caution taxpayers against blindly trusting ultra-cheap "₹24 ITR filing" offers. Income Tax filing is not just data entry but it’s about correctly interpreting provisions, claiming eligible deductions, selecting the right regime, reporting capital gains, setting off losses, and avoiding compliance traps."

As a Chartered Accountant, I strongly caution taxpayers against blindly trusting ultra-cheap "₹24 ITR filing" offers.

Income Tax filing is not just data entry but it’s about correctly interpreting provisions, claiming eligible deductions, selecting the right regime, reporting… pic.twitter.com/Ar5izDmMqu — CA Himank Singla (@CAHimankSingla) August 12, 2025

CA Akhil Pachori writes " They are clearly not interested in 24/- They ONLY want all the personal and financial details."

They are clearly not interested in 24/-

They ONLY want all the personal and financial details#IncomeTax pic.twitter.com/gMVc2PPt97 — CA Akhil Pachori (@akhilpachori) August 12, 2025

Fintax Pro writes: File your ITR, just Rs. 24 Such a pathetic way of marketing

File your ITR @ just Rs. 24 Such a pathetic way of marketing 😅 pic.twitter.com/sMC2XWH5S1

— FinTaxPro (@fintaxpro_CA) August 12, 2025

Another concern that comes out here is that ICAI should allow CAs to advertise so as to provide a level playing field.